When I moved back to D.C. from Brooklyn, I was worried I’d quickly be bored by the slower pace of life and lack of things to do. Instead, I feel like D.C. is a lot like Brooklyn/New York in that I’m constantly discovering things – good and bad. As you know, I have a love/hate relationship with D.C. and we’re currently on bad terms. Why? I’m not sure actually; we’re just kind of in a funk. We both need the other to make some changes, but neither one of us are budging at the moment.
Two weekends ago, however, two new friends of mine (@alexpriest and @ptklein) set out for an afternoon of “working” in a coffee shop, followed by dinner and drinks. The first thing Alex did: send out a tweet to his 3,000 followers on Twitter asking for recommendations for coffee shops in the Friendship Heights neighborhood. Within a few minutes, suggestions from his followers came pouring in, including one from a local food blogger we both follow:
That was it. The plan was set. We were going to meet up at the @TynanCoffeeTea the next day at 2pm.
We met up on Saturday, and, after a few hours in the coffee shop, we quickly grew hungry and remembered there was a pizza shop that just opened about a mile away that recently followed both of us on Twitter. My friend DMed (direct messaged) @petes_newhaven and asked if there was a discount for Twitter followers. Even though there wasn’t an actual deal for the Twitter followers, the administrator of the account quickly replied and offered us a free round of beer with our pizza (The Edge of the Woods: eggplant, ricotta, caramelized onions, and spinach) and we needed no further convincing.
Being the social media nerds that we are, we all instantly checked in on Foursquare after being greeted by the incredibly friendly staff. We told the manager about the Twitter special we were offered and they happily obliged.
When our pizza came, we took pictures and then took a bite. We were all hooked. Impressed with the quality of ingredients and excellent flavors, we all instantly tweeted pictures and reviews of our experience.
With each new bite, we became bigger and bigger fans. Although we only tried the Edge of the Woods pizza, everything that passed by looked incredibly delicious, even the spaghetti (I hate spaghetti). We were all also impressed with their social media efforts to get us all into the store. Once we were there, the amazing customer service and outstanding product made us fall in love even more.
For the social media/small business angle of this story, check out my original post on the Carousel30 Interactive blog.

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